The Enterprise-Led Development

A century ago, a young man set out on a train journey that ultimately gave birth to our nation. He was on a mission to understand India. Travelling through the diversity of the land, he was meeting the real India of small towns and villages. He understood that this is where he will discover the seeds of renewal and freedom. As he travelled he engaged in a dialogue with the co-travellers and others at various destinations. The journey brought him closer to his country, its people, and their challenges. Transformed, he was equipped to unleash one of the biggest freedom movements of the 20th century that led to the creation of the largest democracy in the world.

A century later, a similar train journey with 450 youth seeks to create a second freedom movement for India. A movement that seeks to bring nation building into the mainstream through exploration of India and by motivating youth from smaller towns and villages of the country to take to enterprise.
Every year 450 youth travel across the length and breadth of the country to understand the India of small towns and villages. They aspire to build a new India through enterprise. They are committed to return to their places of origin, and emulating what Gandhi did in Sabarmati – bring change through enterprise. It is only by democratizing entrepreneurship and by bringing it to small towns and villages can we create jobs that are needed for the economy. Only then can India usher into its second freedom movement.
Jagriti Yatra is a movement that creates lives of dignity and frees its 1.3 billion citizens from economic servitude. A movement of that trains young citizens in Jagriti’s motto of ‘Building India through Enterprise’.
A movement called Enterprise-led Development.